SEO, content and AI search
I help businesses improve how they show up in Google, AI search and the places customers now use to research, compare and choose. The work can be strategic, hands-on or a blend of both – depending on what you need and where things are getting stuck.
Expert SEO and AI services tailored to your business
Partner with an experienced, senior specialist. No account managers. No handoffs.
Strategy and planning
A clear SEO, content and AI search plan that shows what is getting in the way, what needs to happen next, and what resources are needed to get the work moving.
AI optimisation
Help your business show up more clearly in ChatGPT, Gemini, Perplexity and Google’s AI results when people are researching your products, services or category.
SEO programmes
Hands-on SEO support for businesses and teams that need an experienced specialist improving visibility, traffic and leads over time.
eCommerce SEO
Improve how products, categories and buying guides appear across Google Search, Google Shopping and AI search.
Website content
Content planning, briefs, reviews and page copy that help products and services get found – and make sense when people land on the page.
Local SEO
Improve how local businesses appear in Google Maps and local search when people are looking for services nearby.
Enterprise SEO
SEO support for larger sites and more complex teams, where the work needs to be planned, prioritised and carried through with developers, marketers and stakeholders.
News and publishing SEO
SEO support for publishers who need news, article and evergreen content to perform better across search and discovery surfaces.
Driving real business growth
Examples of what can happen when SEO work is planned clearly, prioritised properly and carried through.
Increase in organic search traffic to New World online shopping through category, product and technical SEO work.
Increase in organic search traffic to Pak’n Save’s butchery category through content and search optimisation.
Growth in residential property organic search visibility, supported by consistent year-on-year traffic growth and enquiries up 6%.
Increase in Google exposure through local SEO and website content, growing organic visits from 1.5k to 7k per month.
Don’t just take my word for it
Trusted by businesses and agencies across New Zealand.
Ready to improve your
search performance?
Start with a free website review. No obligation – just a clear picture of where things stand and what’s possible.

















